TYPES OF RESEARCH
- Political Opinion Polling
- Public Opinion Polling
- Jury Research
- Consumer Product Testing
- Brand / Image Testing
- Audio / Video Ad Testing
- Demographic Research
- Hispanic Research
RESEARCH TECHNIQUES
- Dial Testing – Great for groups where everyone is answering the same question at the same time
- Tablet Testing – Allows for skip patterns based on prior questions
- Intercepts – A commonly used mode of marketing data collection
- Online Surveys – Questionnaire emailed to a targeted market
- One-on-One or In-Depth Interviewing - A common qualitative research tool that tends to be more structured, requiring more active intervention from the moderator
PRIOR RESEARCH PROJECTS
- 2008 Barack Obama
- 2009 Romney Acceptance Speech
- 2012 Live State of the Union Speech
- 2012 California Prop 32 Campaigns
- 2012 Live Pres Obama D.N.C. Speech
- 2012 Presidential Debates (Obama / Romney)
- 2013 Presidential SOTU Speech (Obama)
- 2013 Medicaid in Michigan
- 2014 POTUS Speech on Economic Mobility (Obama)
- 2014 Presidential SOTU Speech (Obama)
- 2014 California Prop 46 Campaign
- 2014 - Rahm Emanuel - Chicago Mayoral Election Ad Testing
- 2015 Ted Cruz ad testing
- 2015 Presidential SOTU Speech (Obama)
- 2015 San Francisco Prop F Ad Testing
- 2016 Presidential SOTU Speech (Obama)
- 2016 Hillary Rodham Clinton Political Ad Testing
- 2016 Donald Trump Acceptance Speech
- 2016 Hillary Rodham Speech at the DNC
- 2016 Proposition 64 - legalize marijuana in California
- 2016 Proposition 55 - California Tax on the wealthy to provide funding
- 2016 Proposition V "Groceries Tax" San Francisco
- 2016 Presidential Debates (Clinton / Trump)
- 2016 Mike Pence vs. Tim Kaine Vice-Presidential debate
- 2016 California Ballot Measure HH
- 2018 Presidential State of the Union Address (Trump)
- 2019 State of the Union Address (Trump)
- 2020 State of the Union Address (Trump)
- 2020 Presidential Debates (Trump / Biden)
- 2020 Vice Presidential Debate (Pence / Harris)
- Carleton Sheets
- 21 day fix (BeachBody)
- Turbo Fire (BeachBody)
- Derm Exclusive (BeachBody)
- Slim in 6 (BeachBody)
- Les Mills Pump (BeachBody)
- Brazil Butt Lift (BeachBody)
- The Asylum (BeachBody)
- Les Mills Pump (BeachBody)
- Game Show Network
- ESPN with Scott Van Pelt
- FX
- Kansas City News Talent Dial Testing
- Planned Parenthood Federation of America
- WranglerApparel
- California Mental Health Services Authority
- Ford Redesign F150
- Wells Fargo Small Business Concept
- Kodak Digital Picture Frame Evaluation
- du Maurier Cigarette
- McGraw Hill California Elementary
- Beaverton Oregon School District
- Boise Paper
- Coca-Cola Focus Group
- USDA National Forest Service 1-on-1 Interviews
- Zoro Supply Company
